Market Your Biz Online | Small Business Internet Marketing Services | Paula Bonelli

Make sure your site is search engine friendly.

Search engines do not index Web sites, they index site pages. That means each page of your site has the ability and potential to be included in the search results.

The only way for that to happen is to have at least these 3 unique META elements for each page:

1. Title tag
2. Description attribute
3. Keywords attribute

This group of tags are put into the HTML code of your page and tells the search engine the name of your page, a brief description of your page and the related keywords of the page. These are not created automatically, you’ll need to create them for each page you’d like indexed.

I’ve created a short ebook that will give you a basic description of these meta elements, a code example, instructions where each piece of code should go within the HTML of your page, and other important search engine strategies to help you further evaluate your site.

Click the e-book link below to pay by bank account or credit card via PayPal (you DO NOT have to have a PayPal account in order to purchase).

Here’s what will happen:

1. Click the buy link below.
2. Please be patient while you are transferred to PayPal’s secure site (it will take a few seconds).
3. Complete your payment on PayPal’s secure site.
4. I will get a notification of your purchase and I’ll send you the e-book via email.
   [This is an electronic file. You can read it on your computer, print it or save it for future reference.]

Buy:  Site Evaluation eBook (PDF format) $7.95 (click the ‘buy’ text and a new window will open. The page will take a few moments to load).

When you finish that step, come back here to move on to the next step, Link Building.